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Sydney SEO Collective - Frederic Chanut (The AI Attribution Gap)

DATE  Tuesday, November 24, 2026 at 6:00 PM AEDT
WHERE  Level 10 / 99 York St, Finder
BY  SEO Collective Sydney

Join the SEO Collective Sydney for an insightful evening featuring keynote speaker Frederic Chanut as he tackles one of the most pressing challenges in modern search: The AI Attribution Gap. As artificial intelligence reshapes how users find information, professionals must adapt their measurement frameworks to stay ahead of the curve.

Attendees will gain practical expertise through seven specific instruments designed to quantify the actual business impact of AI search visibility. You will learn how to translate complex technical data into actionable insights that resonate with stakeholders and prove the ROI of your organic search strategies.

Beyond the deep dive into AI attribution, the event provides a valuable opportunity to stay current with the latest industry news and algorithm updates. Wrap up the evening by connecting with Sydney's premier community of digital marketing and SEO experts during our dedicated networking session.


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