Funnel Club: SYD Edition
- WHO IT IS FOR: Agency strategists and brand thinkers in Sydney who value deep conversation and bold perspectives.
- WHAT IT IS ABOUT: An exploration of how brands can survive and win in an era of AI slop, fake influencers, and content degradation.
- FORMAT: A high-energy blend of an open-debate session followed by a professional networking mixer.
Join the Sydney strategy community at the Coal Loader Centre for Sustainability for Funnel Club: SYD Edition. This isn't your typical industry networking event; it's a space for strategy minds to move past small talk and dive into the transformational challenges facing the modern agency landscape. Hosted by industry leaders Kate O'Loughlin and Craig Page, the evening focuses on the theme 'REALITY CHECK,' questioning whether humans can truly out-algorithm the algorithm in a world of AI-generated noise.
The event kicks off with a provocative debate featuring two opposing battle plans to tackle the race to the bottom. There are no panels or egos here—just sharp opinions and open discussion. Following the debate, the night transitions into a relaxed social wind-down with drinks and low lighting, allowing attendees to connect and continue the conversation with fellow strategists. Powered by Tracksuit, this free event is designed for anyone passionate about brand, culture, and the future of strategy.