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Distribution Is Your Moat ft. Rachel Schindler

DATE  Friday, November 20, 2026 at 9:30 AM EST
WHERE  Betaworks, New York
BY  Surface

In an era where the cost of code is rapidly approaching zero, traditional technical advantages are fading. The new competitive edge lies in distribution. Join Surface AI for a deep dive into how startups can define, build, and scale their unique go-to-market playbooks to ensure long-term defensibility.

This session features Rachel Schindler, a renowned startup founder and media strategist, who will share her insights on navigating the intersection of media, AI, and technology. Drawing from her experience building audience-centric platforms like Punchbowl News, Schindler will discuss how to create sustainable media businesses and master the next frontier of content and AI-driven growth.

Hosted at Betaworks in New York, this breakfast panel brings together growth leaders to strategize on the future of marketing and decentralization. Attendees will enjoy refreshments by Donut Pub and gain practical knowledge on turning distribution into a powerful company moat.


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