AI 101 Series: Be the Answer When AI Gets Asked
- WHO IT IS FOR: Founders, consultants, creators, and professionals who want their brands to be recommended by AI tools.
- WHAT IT IS ABOUT: A deep dive into Answer Engine Optimization (AEO) to ensure AI models like ChatGPT, Claude, and Perplexity cite your business as the top answer.
- FORMAT: A live 90-minute training workshop featuring a brand audit and a personalized 30-day action plan.
Search is evolving rapidly as millions of users move away from traditional search engines to get direct recommendations from AI. When potential customers ask ChatGPT, Claude, or Perplexity who to hire or what tool to use, the brands that are named win. Most businesses are unaware of this shift, but those who master Answer Engine Optimization (AEO) can secure a massive competitive advantage by becoming the trusted answer in their niche.
Led by Arjita Sethi, founder of Build with AI University, this intensive session teaches you exactly how AI models decide which sources to cite. You will learn the five critical factors that make content citable and the specific formatting moves—such as targeted FAQ structures and direct definitions—that AI models prefer. No technical background is required to participate.
Attendees will leave the session with more than just theory. You will perform a live visibility audit of your own brand to see where you stand against competitors and walk away with a concrete 30-day plan to increase your AI presence. Transform how you create content and ensure that when the world asks AI for a solution in your space, the answer is you.