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Agentic Commerce: What It Is, What It Isn’t – and Who It Should Serve

DATE  Thursday, June 4, 2026 at 8:00 AM EDT
WHERE  Crosby Street Hotel, 79 Crosby St, New York, NY 10012
BY  Swap
SERIES  New York Tech Week 2026

Join Swap at the Crosby Street Hotel for an insightful exploration of the next frontier in retail: Agentic Commerce. As the digital landscape shifts, this event provides a critical framework for understanding what agentic commerce truly is—and what it isn't—ensuring your brand stays ahead of the curve in a rapidly evolving market.

Discover how to implement AI agents to move beyond traditional e-commerce, transforming static storefronts into dynamic, conversational shopping experiences. The discussion will focus on strengthening direct brand-to-customer connections and empowering merchants to maintain control of their growth without becoming overly dependent on big tech infrastructure.


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